There is one registration for SHOCK AND AWE, filed March 20, 2003, covering fireworks. There are 29 other applications for SHOCK AND AWE (or SHOCK & AWE), most of them filed in March or April 2003, several abandoned, many suspended.
2006
Call For Boycott of Term ‘SUPER-HERO’
Most Interesting Trademark Application I’ve Seen Recently
Word Mark NOSE PLAY
G & S: Computer peripherals and computer software used in connection with computer peripherals in connection with a computer video games to dispense scent and fragrance at appropriate times during the play of the video game; electrical connectors for use with video game programs and for use with personal computer hardware…
This Blog Covered By A Creative Commons License Enforceable In The Netherlands

This blog is published under a Creative Commons license that allows for non-commercial use. Adam Curry recently sued to enforce his CC license in Amsterdam and prevailed. This appears to be the first time a CC license has been evaluated in a court (if you’re aware of others, please advise).
No comment from Prof.
EASY.COM Easily Registrable In U.K.
UK Patent Office decision dismissing opposition to EASY.COM in inherent registrability grounds. Decision rests on viewing the mark as a whole and not on a finding of secondary meaning. Notable finding: consumers are trained at this point to view [example].com as a trademark.
Nationals Let Bygones Be Bygones To Remain Nationals
Disclosure: George Clooney Did Not Write This Post
Nor, apparently, did he write the blog discussed here.
More on RED BULL and Pre-existing Trademarks
In the RED BULL story we noted that team name formulations such as RED BULL NEW YORK are unusual for U.S. sports franchises. RW, a long time reader, emails me to point out that the ANAHEIM MIGHTY DUCKS and the HOUSTON COLT-45s (what the Astros used to be called), would seem to fit the bill…
Mind The Gap Netween Commercial and Non-Commercial

IPKat discusses this.
An Argument Against Going Down Market With Your Brand

C. F. Martin makes high-end acoustic guitars with good woods. It apparently has come out with a mid-priced model which contains plywoods and laminates, leading a purist to argue that this is the death of that brand.
I will merely state that taking a high-end trademark down market for a ‘budget’ line, is ‘tricky’…