This site seems to think that branding is a game.

Over a year ago, something which was my co-op’s responsibility malfunctioned, causing damage in my apartment.  Things dragged and I notified my insurance company (Insurance Company One) of my intent to file a claim.  I received a claim number, but never actually filed a claim, because the co-op (finally) repaired the damage (at its expense).

Bello Sankoh of the Ivory Coast has just offered me $2.3 million to help him expropriate funds, and therefore I have to retract my acceptance of Mr. Al-Mustapha’s offer of $1.2 million.  The trick is to play these guys off against each other and get the best bid.

I’m now working on the weight…

Three things have been annoying me about the DAVEZILLA mess.  The first is that I can’t get the Blue Oyster Cult song out of my head every time I read something on this.

The second thing is that the news accounts aren’t precise.  The demand letter doesn’t say that DAVEZILLA infringes GODZILLA.  The letter alleges that…

Sixth Circuit decision: THERMOSCAN for hand-held ear thermometers, not confusingly similar to THERMA-SCAN for thermal-imaging diagnostic services.  Emphasis on disparity of marketing channels for the finding.

In a Southern District of New York decision, TOMMY HILFIGER has failed to enjoin use of TIMMY HOLEDIGGER, a parody cologne for pets.  The decision has not been posted as of yet, but the analysis of the parody defense to infringement and tarnishment in the case of a competitive product, should be of interest

Of immediate…

Dean Peters maintains the healyourchurchwebsite.com, committed to ” teaching, rebuking, correcting & training in righteous web design” and “constantly challenging churches to have a better web presence.”  Dean provided some advice on obtaining domain names today and he makes some points of both secular and sacred significance.

1. Register the variants of your “guessable”…

Not trademark law but I couldn’t resist raising my hand in class:

Dave wonders aloud:

“What is the origin of the word “trust” in the context of “anti-trust” or “trust-busters.” What does it have to do with the word trust, as in “trustworthy computing.”

The Sherman Anti-Trust Act and Teddy Roosevelt, the trust-buster, targeted “trusts”…