I was introduced by a colleague to a company named Genuone, which specializes in brand protection technology. They ran a demo for me of something I hadn’t seen before. Their software uses spidering technology to go out and look for websites which misuse brands. This could be a powerful way for companies to really get a good “onlne brand picture.” Their various tools can look
2002
What Once Were Accessories, Are Now Luxuries
Check out VERTU, a subsidiary of NOKIA, selling a $21,000 phone. I agree with Wired’s assessment, that this is an attempt at the first luxury brand in telecommunications. We will see more luxury versions of electronic items which are accessories – PDAs and to a lesser extent, laptops. I don’t think we will…
Trademark Counsel to the Stars
Via law.com, trademark counsel for the Global Top 50 companies. Baker & Botts in front with 7. Fish and Richardson and Fulbright tied for second at 5. I represent 1. At my present rate of client acquisition, I hope to lead the list in 2005.
Copyright Term Extension and the Little Black Rain Cloud
'Survivor' Votes "I'm a Celebrity' Off Island
CBS alleges that “I’m a Celebrity, Get Me Out of Here” infringes its rights in “Survivor” and has sued ABC. Here’s a BBC article referring to the UK version of “I’m a Celebrity . . . ” as a ‘Survivor spin-off.’ (both reality shows are based on UK versions). Bob Geldof (of Boomtown…
Angry Spice Tells Us What She Wants, What She Really Really Wants
Kidnapping target and former Spice Girl Victoria Beckham, aka Posh Spice, has reportedly protested UK football team Peterborough United’s use of the trademark POSH and THE POSH. Peterborough claims it has been known as the Posh since the 1920’s. Ms. Beckham is married to Man Utd’s David Beckham. More trademark stories tangentially related to…
A Trademark Suit Ripped From Today's Headlines
CSI: Crime Scene Investigation, is one of the best shows on TV, along with West Wing, Sopranos, Curb Your Enthusiasm, Good Eats, Samurai Jack and Law and Order: SUV.
In the October 10 episode of CSI, the real estate agent who let the murderer into the house to…
Wandered in Here by Mistake
To the person who came to this site by using “Day of the Week Panties” as a Google search term, I simply don’t know why your search engine returned this site as a hit and I’m sorry if I wasted your time. But as long as you’re here, can I interest you in perhaps a…
A New Website on Naming and Branding
Snarkhunting.com (named after a Lewis Carroll poem, “The Hunting of the Snark”).
What Once Were Vices May Become Habits
NY Times article on the practice of some legitimate companies (such as Microsoft) advertising their wares on P2P networks such as KaZaA, seeking to turn hackers into customers, in the article’s words
Anti-rhetoric rant: someone who is opposed to P2P networks is upset by this attempt to legitimize P2P networks and states:
“At a time…