Plaintiff and Defendant manufacture microphones (pictured above, plaintiff’s on the left). Plaintiff define its trades dress as:

(1) two vertical bars on either side of the microphone with two circular enclosures near the top and bottom, (2) a small portion of the microphone’s mesh protruding above the top circular enclosure, and (3) a threaded adapter with rounded hinges and a tapered bottom containing the microphone’s cord port.

Court finds that plaintiff didn’t show secondary meaning and denies prelim. I am a little puzzled by this discussion, however, after the court notes that plaintiff failed to submit a survey:

“Instead, Audio-Technica repeatedly and emphatically points to writings by online reviewers and commentators that Audio-Technica argues demonstrate a likelihood of confusion. However, these writings support the opposite conclusion at least as much as they support Audio-Technica’s desired conclusion, if not more so. The online reviewers and commentators variously observe that the BX2020 is a “knockoff” or a “clone” of the AT2020 and that it was an “absolutely shameless” copy. (Mot. 8–11.) These reviews indicate that writers and readers understand very well that the AT2020 and the BX2020 are manufactured by different producers, supporting the absence of confusion. See JL Beverage Co. v. Beam, Inc., 899 F. Supp. 2d 991, 1005 (D. Nev. 2012) (finding evidence of consumers noting the goods look alike showed a lack of confusion, as consumers understood the goods were distinct products). No reviewer was under the impression that the two microphones came from the same manufacturer; instead, they were all well aware that the microphones were made by two different manufacturers, and one of the purposes of the reviews was to describe the differences between the two microphones. For these reasons, the online reviews do not demonstrate a likelihood of confusion. ”

First, some of these online reviews might constitute evidence of secondary meaning. Also, an online reviewer, who is knowingly discussing defendant’s product, does not represent a consumer encountering these products in the marketplace.
Text of Audio Technica v Music Tribe, CD Call May 5 2022:

 

 

CIPLA – New Haven, Connecticut: March 30, 2022

Slides:

CIPLA NFT final

ARTISTIC RELEVANCE DECISIONS

Trademark Reporter surveying artistic relevance/ Rogers decisions

TrademarkBlog links to Rogers test decisions

INTA Amicus brief in Bad Spaniels Bad Spaniels -Amicus-Curiae-Brief-of-the-International-Trademark-Association-in-Support-of-Petitioner Bad Spaniels -Amicus-Curiae-Brief-of-the-International-Trademark-Association-in-Support-of-Petitioner

Law Professors amicus brief in Bad Spaniels Prof Tushnet amicus bad spaniels cert

SDNY case on Artistic Relevance: AM General v Activision (call of duty): am general v activision sdny call of duty

Article discussing Bad Spaniels

Discussion of Wild America case – D Colorado modifies the Rogers Test

NFT LEGAL EXPLAINER

Quinn Emmanuel guide

NFT LAWSUITS

Hermes v Rothschild re METABIRKENS

Defendant Rothschild’s memo of law in support of motion to dismiss  hermes def memo of law iso mtd

Sotheby’s Guide to the top 10 Birkins

Nike v StockX complaint: nike v stockx nft complaint sdny

NFT OPEN MARKETPLACES

OpenSea

Nifty Gateway

 

NFT Explainers

Defiant guide to NFTs:

Beginner’s guide to minting NFTs

A16Z NFT CANON

Aidadas v Skechers

Justia Opinion Summary

Skechers challenged the district court’s issuance of a preliminary injunction prohibiting it from selling shoes that allegedly infringe and dilute adidas America, Inc.’s Stan Smith trade dress and Three-Stripe trademark. The panel affirmed in part, holding that the district court did not abuse its discretion in issuing the preliminary injunction as to adidas’s claim that Skechers’s Onix shoe infringes on adidas’s unregistered trade dress of its Stan Smith shoe. However, the panel reversed in part, holding that the district court erred in issuing a preliminary injunction as to adidas’s claim that Skechers’s Cross Court shoe infringes and dilutes its Three-Stripe mark.

Court Description: Lanham Act / Preliminary Injunction. The panel affirmed in part and reversed in part the district court’s preliminary injunction prohibiting Skechers USA, Inc., from selling shoes that allegedly infringe and dilute adidas America, Inc.’s Stan Smith trade dress and Three-Stripe mark. Affirming in part, the panel held that the district court did not abuse its discretion in issuing the preliminary injunction as to adidas’s claim the Skechers’s Onix shoe infringed on adidas’s unregistered trade dress of its Stan Smith shoe. The panel concluded that adidas was likely to succeed on the merits of this claim because the trade dress was nonfunctional, the trade dress had acquired secondary meaning, and there was a substantial likelihood of confusion between the parties’ products. In addition, the district court did not clearly err in finding a likelihood of irreparable harm to the Stan Smith. Reversing in part, the panel held that the district court erred in issuing a preliminary injunction as to adidas’s claim that Skechers’s Cross Court shoe infringed and diluted its Three-Stripe mark. The panel held that the district court did not err in finding that adidas showed a likelihood of success on its trademark infringement and trademark dilution claims. Nonetheless, the district court abused its discretion in issuing
Text of adidas v Skechers: adidas v skechers stan smith 9th cir

Moldex-Metric, Inc. v. McKeon Products, Inc., No. 16-55548 (9th Cir. 2018)

Link to ad for Moldex earplugs 

Justia: The Ninth Circuit reversed the district court’s grant of summary judgment for McKeon in a trademark infringement action alleging that McKeon’s green ear plugs infringed Moldex’s green earplugs. The panel held that the existence or nonexistence of alternative designs was probative of functionality or nonfunctionality, and thus evidence of alternative colors must be considered in deciding the functionality of Moldex’s mark. The panel held that there was a material dispute of material facts as to whether Moldex’s bright green color earplugs was functional. Therefore, the panel remanded for the district court to consider McKeon’s arguments both that Moldex’s green color lacked secondary meaning and that there was no likelihood of confusion, and then if necessary go to trial.

Text of decision in Moldex-Metric v McKeon:

moldex v mckeon 9th circuit

SLIDES FOR THE PRESENTATION:

Conner Inn Birkens and NFT

Good video explainer:

ARTISTIC RELEVANCE DECISIONS

Trademark Reporter surveying artistic relevance/ Rogers decisions

TrademarkBlog links to Rogers test decisions

INTA Amicus brief in Bad Spaniels Bad Spaniels -Amicus-Curiae-Brief-of-the-International-Trademark-Association-in-Support-of-Petitioner Bad Spaniels -Amicus-Curiae-Brief-of-the-International-Trademark-Association-in-Support-of-Petitioner

Law Professors amicus brief in Bad Spaniels Prof Tushnet amicus bad spaniels cert

SDNY case on Artistic Relevance: AM General v Activision (call of duty): am general v activision sdny call of duty

Article discussing Bad Spaniels

Discussion of Wild America case – D Colorado modifies the Rogers Test

NFT LEGAL EXPLAINER

Quinn Emmanuel guide

 

NFT LAWSUITS

Hermes v Rothschild re METABIRKENS

Defendant Rothschild’s memo of law in support of motion to dismiss  hermes def memo of law iso mtd

Sotheby’s Guide to the top 10 Birkins

Nike v StockX complaint: nike v stockx nft complaint sdny

 

NFT OPEN MARKETPLACES

OpenSea

Nifty Gateway

 

NFT Explainers

Defiant guide to NFTs:

Beginner’s guide to minting NFTs

A16Z NFT CANON

Text of the Satoshi White Paper: satoshi white paper

What Critics Don’t Understand About NFTs

NFTs Weren’t Supposed to End Like This

 

JLM Couture v Hailey Paige Gutman:

Second Circuit decision involving an intellectual property dispute between a high-profile influencer and her business partner.

Hayley Paige is a bridal gown designer.  She sold her business several years ago to JLM and in so doing assigned rights in her name –  she allowed the business to register her name as a trademark (meaning that the transaction was more than a mere license).

The relationship went sour and Paige resigned. The parties are now fighting over control and ownership of certain social media accounts created during the pendency of Ms. Paige’s relationship with JLM. From the decision:

“These Disputed Accounts, especially the Instagram account, are valuable assets. As of January 2022, the Instagram account had over a million followers (@misshayleypaige).  Control over the account comes with direct access to those followers and opportunities to monetize it. By one expert’s appraisal, a single post on the account, on average, is worth nearly $30,000.”

In this instance, the contracts between the parties seemed pretty clear that Ms. Paige, once she resigned, would not be able to use her name in connection with promoting goods and services for the duration of the contracts – and Ms. Paige may not use the social media accounts to do so.  However the court seemed to struggle with how it would ultimately decide ownership of the accounts in question, and reversed an order that Ms. Paige hand over control of the accounts to JLM for the duration of the dispute. She can now, in theory, use the disputed accounts for personal purposes

This case presents the (not original) questions that arise when an individual ‘sells their name’ to a business. A while back the designer Joseph Abboud was sued when he started a business under his name when he had sold his original line (he wound up calling his new business JA Apparel).  However, here, the court signaled this new sort of asset – the social media account – raises new questions when the account is in a sense shared between an individual and a business.

This case suggests that when an influencer enters into a contractual relationship with a partner, an employer, or even with their own business, there needs to be very precise drafting as to who owns what, and who will own what if the relationship fails – and who will retain trademark rights at that time.

Text of JLM v Hailey Paige Gutman: jlm v hailey paige 2d circuit