Carl Oppedahl, who has previously contributed to the Trademark Community (for example he freely distributes his Feathers trademark monitoring software), again performs a community service by hosting a listerv on the Madrid Protocol.  Instructions on subscribing are here.  A warning – he gives Homer Simpson as an example.  Do not subscribe to the list

UNITED STATES JOINS THE MADRID PROTOCOL

New York, NY – August 5, 2003

On August 2, 2003 the United States deposited its instrument of accession to the Madrid Protocol with the World Intellectual Property Organization in Geneva. This action signals its official membership to the treaty. The U.S. membership will take effect three months after

China Blawg on a negotiated settlement between PLANET HOLLYWOOD and STAR HOLLYWOOD for restaurnats in China.

Among the things trademark owners worry about is that their unused marks will become vlunerable to non-sue cancellation in certain jurisdictions.  The article passes along the tip that in China, mere newspaper advertising, even without the ability on the

The NY Times (free subscription required) has an article on targeted advertising where Google or Overture serve ads that are triggered by the content of a website. For example:

. . . on Weather.com’s golf forecast page for Norfolk, Va., Google’s service — which it calls AdSense — can deliver ads for marketers who had