Wow. In researching the piece I’m about to post (see above) I saw an office action (dated September 9 of this year) containing a descriptiveness objection, supoprted by live links to Wikipedia. Wikipedia is an amazing, uh, encyclopedic source, but given that anyone can edit a wiki page, its use as a reference source in
Back From Vancouver
Special thanks to INTA and all the presenters for putting on a great cyberspace law conference.
Two Girls For Every Boy
L.A. Times on Santa Cruz vying with Huntington Beach for the title of SURF CITY U.S.A.
Update: Coverage of Hurricane Ophelia indicates that there is a Surf City in North Carolina.
LEGO OR LEGOS
Phosita on LEGO as opposed to LEGOS.
Patry: Does Substantial Similarity Make Sense?
Gecio Google Settle
Jay Mohr On Sports Names
Actor Jay Mohr has been guest-writing at Sports Illustrated and has written about names twice, once about Florida State’s use of SEMINOLES for its football team and once about the Los Angeles Athletic Club’s use of JOHN R. WOODEN for an award.
Eye-Catching
This sign caught my eye the other day.
What Do You Think Of Online Brand Monitoring Services?
I will be presenting at the INTA Cyberspace conference in Vancouver next week and in connection with that, I would like to conduct an informal survey.
If you use Online Brand Monitoring services such as Cyveillance or Vigilactive, how has your experience been? Drop me a line at marty at schwimmerlegal dot com.
Research Paper On Google Branding
Research paper: Brand New Deal: The Google IPO and the Branding Effect of Corporate Deal Structures
Victor Fleischer, Professor at UCLA
Abstract:
Branding is an unappreciated feature of contract design. Corporate finance scholars generally assume that consumers focus on product attributes like price, quality, durability, and resale value. But consumers choose brands, not just