Google has apparently lost in the court of first instance in Norway regarding use of the domain name Google.no (.no being the Norwegian country code).  Via Greplaw.

Google should probably consider buying out the rights to Barney Google.

Low-cost branding strategies for the small business via Brandchannel.  One person’s definition of branding: 

“Branding is simply an integrated strategy of individual marketing techniques you can use to communicate to a targeted market about what your product or service can do for them. It’s an umbrella strategy that helps guide the rest of your

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The Trademark Blog has cracked the all-time top 100 list of Userland blogs.  In the future, everyone will be famous to 15 people.

This article describes a Pennsylvania business which believes it has some form of protectable trademark rights in the term HOAGIE for sandwich, which, we are told, was originally the HOGGIE, invented on Hog Island.  No origin tale is provided for the SUBMARINE or HERO or GRINDER.  Via NameProtect.com.

p.s. If you are ever contemplating obtaining…

PTO Press Release here re electronic filing of TTAB documents

Via the Seattle Times, a Spokane law firm is attempting to put together a class action against Bonzi Software, maker of software which, allegedly, creates “fake user interface dialog” boxes.  The lead plaintiff is a partner in the firm, who became upset when he lost control of his computer to one of those “mouse-trapped”…

. . . technology that allows the user to access Wi-Fi while riding a Segway.

The NY Merchantile Exchange sued an alternate exchange on the grounds that its use of NYMEX settlement prices violated its copyright (background here).  The lovely and talented Copyfight pointed me to this law.com article on the  case.  If any of you out there are, represent, live with or just plain know arbitrageurs (traders…