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The Trademark Blog

The Trademark Blog

Published by Martin Schwimmer

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Logo and Branding Infographic

By Marty Schwimmer on July 30, 2014
Posted in Logos
business logos review

Who Owns the ‘Gas, Food, Lodging’ Sign?

By Marty Schwimmer on July 23, 2014
Posted in Likelihood of Confusion, Logos

Garden_State_Pkwyjersey-boardwalk-pizza

The New Jersey Turnpike Authority operates the Garden State Parkway. It owns a federal registration for its logo. There are rest stops on the Garden State, and people stop there and eat pizza. Defendant has two pizza restaurants in Florida, and aspires to be a franchisor for Jersey-themed restaurants. It uses a logo apparently…

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