43(b)log and Prof Goldman on producer Scott Rudin’s attribution of NY Times Online reader comments as coming from the Times (which he is doing to protest the Times’ practice of posting reader comments).
In 1961, famed Braodway producer David Merrick found 7 people with the names of NY threatre reviewers and quoted them in an ad promoting his play “Subways Are For Sleeping.” True but misleading, as we say in the trade.