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The Trademark Blog

The Trademark Blog

Published by Martin Schwimmer

Guy Kawasaki: The Name Game

By Marty Schwimmer on February 22, 2006

Posted in Branding

VC Guy Kawasaki on naming new companies.

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About the Author

Martin Schwimmer is a partner in Leason Ellis, an IP law boutique in White Plains, NY. His practice is concentrated in the area of U.S. and international trademark law and domain name counseling, prosecution and litigation.

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