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The Trademark Blog

The Trademark Blog

Published by Martin Schwimmer

A Lesson In Branding From Mr. Happy Crack

By Marty Schwimmer on October 25, 2005

Posted in Branding

Just what the title says, from Wall Street Journal’s StartUp journal.

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About the Author

Martin Schwimmer is a partner in Leason Ellis, an IP law boutique in White Plains, NY. His practice is concentrated in the area of U.S. and international trademark law and domain name counseling, prosecution and litigation.

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