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The Trademark Blog

The Trademark Blog

Published by Martin Schwimmer

The Name Says It All

By Marty Schwimmer on March 11, 2003
Posted in Uncategorized

Sunday night it was called Roogle.  Background all the way over here.  It would have killed them to have called a trademark lawyer before they picked a name.  I mean, I put in an instant message feature for people in a rush.

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About the Author

Martin Schwimmer is a partner in Leason Ellis, an IP law boutique in White Plains, NY. His practice is concentrated in the area of U.S. and international trademark law and domain name counseling, prosecution and litigation.

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