The question as to whether Apple Footwear’s Apple design is confusingly similar to Guandong Apples’ Apple design may not involve novel issues of trademark law, but this article via China Daily indicates that this is the first preliminary injunction issued under the Peoples’ Republic of China’s revised Trademark law, makes the case of great import.  It can be argued that, let’s say ten years ago, the absence of reliable, expedient, consistent mechanisms for enforcement of trademark law, PRC trademark registrations were not worth very much.