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The Trademark Blog

The Trademark Blog

Published by Martin Schwimmer

Searches Led Away From Brand Sites

By Marty Schwimmer on November 21, 2008
Posted in Search Engines

MediaPost.com: Searchers Led Away From Brand Sites:

More than one in 10 U.S. Internet searches for leading brands end up clicking away from the brand owner’s Web site, according to a recent report from research firm Hitwise.

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About the Author

Martin Schwimmer is a partner in Leason Ellis, an IP law boutique in White Plains, NY. His practice is concentrated in the area of U.S. and international trademark law and domain name counseling, prosecution and litigation.

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