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The Trademark Blog

The Trademark Blog

Published by Martin Schwimmer

$8 Million: Double Cushioned Basketball Is Not Innovative

By Marty Schwimmer on October 2, 2007
Posted in False Advertising

STL: Basketball manufacturer wins $8 million in false advertising damages against competitor who claimed that its basketball was innovative.

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About the Author

Martin Schwimmer is a partner in Leason Ellis, an IP law boutique in White Plains, NY. His practice is concentrated in the area of U.S. and international trademark law and domain name counseling, prosecution and litigation.

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