For a business that sold fictional characters with extraordinary or superhuman characters, would you say that SUPERHERO is a brand name or a common name?
Law firm files for SUPERHERO LAWYERS for legal services. Marvel and DC, co-owners of incontestable registrations for SUPERHERO, oppose. Notice of opposition, with funny drawings, reproduced below, as well as applicant’s motion to dismiss. Alas, ridiculousness tends not to be a winning argument for a motion to dismiss. Discussion of applicant’s dog as evidence of good faith here.
Trademark blog references to the SUPER HERO trademark over the years.
HT Ron Coleman.