Nike Sues EMS Over Use of DRI-FIT As Keyword
Nike sues Eastern Mountain Sports for keying ads for its wicking apparel to Nike's trademark DRI-FIT.
Ad Age commentary here.Nike
« Text of Decision in 2d Circuit Remote DVR decision | Main | Can't Blog About Times Article On Girl Talk »
Nike sues Eastern Mountain Sports for keying ads for its wicking apparel to Nike's trademark DRI-FIT.
Ad Age commentary here.Nike