16
Sep/07

"Role of Nanotechnology in Brand Protection"


Converting Magazine: “Role of Nanotechnology in Brand Protection
“Using nanotechnology, companies can now apply covert information, such as batch information, directly onto products and packaging. They can, for example, encrypt nanoscale codes onto pharmaceutical pills for tracking and tracing. They can also create nano bar codes, which are invisible bar codes that are technologically complex but can be used to easily authenticate products and packaging. “

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