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The Thing On TV On Sunday Between, Uh, That Team And, Uh, The Other Ones

You know how the NFL polices the mark SUPER BOWL, as in, a store can't say 'Your Super Bowl Party Headquarters,' because, you know, people would be confused.

So stores would say "Your Big Game Headquarters" or "Buy some snacks for your Big Game Party"?

Well, check out this pending trademark application, currently in the opposition period:

THE BIG GAME

Goods and Services IC 016 posters, calendars, trading cards, series of non-fiction books relating to football; magazines relating to football, newsletters relating to football,notepads, stickers, bumper stickers, paper pennants; greeting cards; printed tickets to sports games and events; pens and pencils, note paper, wrapping paper, paper table cloths, paper napkins, printed paper party invitations, paper gift cards; paper party decorations, collectible cards; collectible card and memorabilia holders, souvenir programs for sports events

IC 028. toys and sporting goods, namely, plush toys, stuffed toy animals, play figures, golf balls, footballs, sport balls, toy banks, playing cards, Christmas tree ornaments

Standard Characters Claimed

Serial Number 78804122

Filing Date February 1, 2006

Original Filing Basis 1B

Published for Opposition January 23, 2007

Owner (APPLICANT) NFL Properties LLC LTD LIAB CO DELAWARE 280 Park Avenue New York NEW YORK 10017

Attorney of Record Paula M. Guibault

Word Mark THE BIG GAME

Goods and Services: Men's, women's and children's apparel, namely T-shirts, fleece tops, caps, headwear

IC 041. Entertainment services in the nature of football exhibitions; providing sports and entertainment information via a global computer network or a commercial on-line service

Serial Number 78803677

Filing Date January 31, 2006

Current Filing Basis 1B
Original Filing Basis 1B

Published for Opposition January 23, 2007

Owner (APPLICANT) NFL Properties LLC LTD LIAB CO DELAWARE 280 Park Avemue New York NEW YORK 10017

Attorney of Record Paula M. Guibault

Disclaimer NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE "GAME" APART FROM THE MARK AS SHOWN