15
Jun/04

Making Trade Secrets Sound Almost Dirty


Unusual full page ad in today’s Wall Street Journal consisting of ‘open letter’ written by CEO of TRUE.COM, to Barry Diller, head of rival dating website MATCH.COM.  Match.com subpoenaed 6 former employees who now work for True.com, for depositions regarding possible trade secret theft.  Turning the tables, True.com asks “what is it exactly that you are trying to keep secret, Mr. Diller?”

Well, if Mr. Diller said, then it wouldn’t be a valuable trade secret anymore.

Further proof of the old adage, don’t do anything you wouldn’t want to see as the subject of a full page ad in the Wall Street Journal.

True.com press release here.

Oddly, www.thedatinggame.com and www.datinggame.com point to a Sony.com site for PlayStation.

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