The Race To Make Domain Names Irrelevant

Wrapping up its meeting in Carthage, ICANN has released this “Broad Strategic Initiative for Top Level Domains.”  The press release promises reviews, reports. assessments, and new specialized TLDs in 2004.

Meanwhile, an Economist article on Google and paid search, claims that “All told, 75% of referrals to websites now originate from Google’s algorithms.”

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