22
Aug/02

Ragin' Cajun Dispute Over Tabasco Trade Dress


Habanero and Scotch Bonnet are generic names for hot peppers, TABASCO is a brand name.  The folk at McIllhenny have developed a strong trade dress for TABASCO, consisting in part of a white diamond on a red background,  It has licensed that trade dress for a variety of products.  So when someone brought out a ‘Cajun’ tanning lotion using a white diamond on a red background, and utilizing “spice” imagery, McIllhenny  protested.  Here is a photo and article on the dispute.

Here is a link to one of the many “private label” hot sauce purveyors.

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